General directories such as Yahoo and DMOZ are just a starting point when it comes to where your website should be listed. Because these large directories cater for all websites, a link from them is often seen as trustworthy but lacking relevance to your industry. Listings in more specific directories will increase your search engine ranking considerably due to the targeted nature of the site and may even bring traffic from the directory itself.

There may be many industry directories that you are not aware of, Rating Room can find and evaluate these sites and manually submit to those that will benefit you. The evaluation is important as many directories charge a small fee. It's therefore important to assess which are worth the cost of inclusion.